Lucid announced September 3, 2026 an operational partnership with Emil Frey France to support its entry into France, keeping import, brand and customer experience in-house while Emil Frey supplies local operational services. The Lucid Air sedan and Gravity SUV will make their French public debut at the Paris Motor Show from October 12-18, 2026. Lucid Europe president Lawrence Hamilton called France a key pillar of the company's European expansion.
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