Tesla shows a thruster Roadster and targets 2028

On Oct. 15, 2026 Tesla revealed a redesigned Roadster at a SpaceX test site in McGregor, Texas, and Elon Musk said production would begin in 2028 without naming a purchase price. Tesla's page lists a two-seat road-ready trim, a rear-thruster trim it says reaches 0-60 mph in under one second, and an invite-only Rocket trim that the page says can fly and is not approved for public road use. The U.S. reservation page lists $5,000 due now and $45,000 within 10 days, TechCrunch reported a $250,000 thruster-trim reservation, and CNBC said $50,000 deposits had reopened in recent weeks.