Instagram is one of the four Family apps, with Facebook, Messenger, and WhatsApp. Family of Apps revenue in the quarter ended June 30, 2026 was $60,370 million, of which advertising was $59,363 million, and Family of Apps operating income was $23,394 million. Family daily active people averaged 3.60 billion in June 2026. That count is anyone who used at least one Family app. It is not an Instagram user count.
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Overview
In the quarter ended June 30, 2026, revenue was $60.80 billion, up 28%, and income from operations was $18,775 million, down 8%, after $2.40 billion of legal charges and $1.18 billion of severance. Family of Apps revenue was $60,370 million. Reality Labs revenue was $431 million, with an operating loss of $4,619 million. Headcount was 75,472 as of June 30, 2026, including about 8,000 employees from the May reduction. Family daily active people averaged 3.60 billion in June 2026 across Facebook, Instagram, Messenger, and WhatsApp. This profile has no logo yet.
sec.govUpdated Oct 7, 2026
Analysis · 2 min read · Oct 7, 2026The long view on Meta: strategy, technology and what to watch02
Products2
- Commercial
Instagram
- Commercial
Meta Quest
Reality Labs is Meta's virtual and augmented reality consumer hardware, software, and content business. Meta Quest is the headset line inside that segment. In the quarter ended June 30, 2026, Reality Labs revenue was $431 million and the operating loss was $4,619 million. The release does not print a Quest-only revenue line. A later headset announced for 2027 is not given a price or ship date on this profile.
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Key metrics
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Operations & revenue
Operating status
Public; Q2 2026 reported